We know the path from product to PO.
Cadence3|Momentum is the AI placement practice of Cadence 3. Three
people, three sides of the same sale: the story, the channel, and the technology.
April Bricker
The story
Founder and CEO of Cadence 3, the woman-owned agency that has supported Microsoft Surface partner programs, launch events, and GTM content for more than a decade. Strategy first: clients bring a number to move, not a deliverable to produce.
Kevin Murphy
The channel
Former Microsoft Surface GTM leader. Distribution and reseller economics, partner programs, and seller enablement. He has engineered these sales motions from the inside, so the plays are built on how the channel actually buys.
Frank Buchholz
The technology
Former Microsoft Surface technical marketing leader and an active practitioner. He builds the workloads on the hardware, measures them, and turns what survives into the seller story. The proof comes from the bench, not a spec sheet.